Determinants of Life Insurance Demand in Sylhet City

Mohammad Kamrul Ahsan, ahmida Rahman


In this study, the researchers investigate the determinants of demand for life insurance in Sylhet City in Bangladesh. The researchers have found twenty determinants of demand for life insurance in Sylhet City, which is expressed by 75.1% of life insurance demand.  The most important determinant is ‘Guaranteeing money related prosperity of claim family in case of death’. The researchers use descriptive statistics, multiple regression analysis, and ANOVA to analyze the collected data. The SPSS 11.5 is used to conduct these analyses.

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