Individual Behaviour and Group Behaviour in Organizational Setting

S. Punithavathi

Abstract


The purpose of this paper is for the better understanding of individual and group behaviour in an organization. Organizational behaviour has become a major focus area for theory building, research and application in psychology. Organizational behaviour is the study and application of knowledge about how people as individuals and as group act within organizations. It also strives to identify ways in which people act more effectively. Individual and group accountability behaviour plays a key role in enhancing organizational performance. Hence study of individual and group accountability has numerous practical justifications. This article includes individual behaviour and factors influencing it, shaping individual behaviour and its roles, group behaviour, types of group and group roles.


Keywords


Individual Behaviour, Group Behaviour, Organization.

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