Customers’ Satisfaction about Banking Services – A Comparative Study of Private and Public Sector Banks

Dr.S. Bulomine Regi


Banks are considered as vehicle of finance in a nation. The finance should be given all the parts of country in the perfect manner. Thus, lots of banks are allowed to run their business. Due to privatisation, many of the private party also enter in to banking sector. Thus, the customers have different kinds of banks. So the satisfaction of customers has very vital role among the bankers. The objectives focused in this study are i) to study about banking services offered by public and private sector banks and ii) to analyse the factors influencing the satisfaction of the customers availing banking services from public and private sector banks in Tirunelveli District. 200 respondents were selected for the study, out of that 100 from public sector and 100 from private sector banks. The respondents are selected using purposive sampling method. Percentage analysis, mean rank and t-Test were used to analyse the data. Thus, the factors influencing on satisfaction of customers was analysed and private sector bank customers are highly satisfied about banking services than public sector banks.

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