The Impact of Cosmetic Advertisements in Television

R M. Krithika


The purpose of this study is to investigate college girl student’s concepts of social comparison and beauty as well as the impact created by the cosmetic advertisements in television. The role of advertisements in television and the exposure to media are interrelated to attract a girl who comes across numerous advertisements in her everyday life. on to the growth of its human resources.

Full Text:



  • There are currently no refbacks.

Copyright (c) 2015 R M. Krithika

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.


EduPedia Publications Pvt Ltd, D-351, Prem Nagar-2, Suleman Nagar, Kirari, Nagloi, New Delhi PIN-Code 110086, India Through Phone Call us now: +919958037887 or +919557022047

All published Articles are Open Access at

Paper submission: or


Mobile:                  +919557022047 & +919958037887


Journals Maintained and Hosted by

EduPedia Publications (P) Ltd in Association with Other Institutional Partners

Pen2Print and IJR are registered trademark of the Edupedia Publications Pvt Ltd.